Yaly Couture
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Newsletter

What's new in October?

22/9/2020

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The Working Capsule Wardrobe collection of YALY

As we announced earlier, Yaly Couture is proud to launch its Working Capsule Wardrobe collection
with a twist

A selection of key items and trend-based pieces to mix & match for every week day for a whole month.
The Working Capsule Wardrobe collection takes away the morning stress, it will save money and time.


Promotional prices for the launch of the new Working Capsule collection!  
You can buy each item separately but the price is even lower when you buy the combo.

For any inquiry, please send us an email:

consultant@yalycouture.com

Follow us on Facebook and Instagram for more pictures
https://www.facebook.com/YalyCoutureOfficialPage

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The team of Yaly Couture is always very excited by the launch of a new collection and the team is focused on every detail ! 

Yaly Couture Around the World
​
In these difficult times, every photo you send us embellishes our day and gives us the strength to continue.
​Thank you !
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From the podium of Yaly Fashion show 2019 to our beautiful customer from South Africa!

Hoi An Ancient town

​We invite you to take a look at our photo series called "the doors of Hoi An" as many shops are still closed…
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Stay safe and take care.
The team at Yaly Couture,
Hoi An, Vietnam

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What's new in September?

24/8/2020

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What are the Trendy colors for fall winter 2020-2021

Good news! Black is no longer popular. This year, the colours are rebelling. We will forget the grey sky by adopting a brighter and pop out palette.

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One of the colours is sky blue. Seen on the catwalks, blue will brighten up your wardrobe.
This season, we can see it on winter pants but also on accessories.
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Rust is also on the rise. This colour was also present in fashion shows for seventies-style looks.
Ideal for a total look or associated with nude, the rust is the one to adopt in the fall!
The colour that stands out this season is green. It was seen during Fall Winter Fashion Week. As a bonus, pastel or sage green are the stars of the new ready-to-wear collections.
In the family of classic easy-to-wear colors, this season we are also witnessing the triumphant return of brown.

The Essential in your wardrobe this winter

​The fall winter 2020-2021 fashion mixes good revisited basics and small novelties.
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We also find strong prints. As for animal prints, the zebra pattern is very much in for this winter.

Velvet will be everywhere. For winter coats, jackets and fashion accessories. We love the
smooth or ribbed velvet to wear during the low temperatures of the season.
​As for winter dresses, it is the long dress that will once again be in demand. To go with it, gathered
knee-high boots will be the shoe trend to adopt!

Pantsuit will be THE piece to adopt this winter.
Worn with trendy sneakers or heeled mules, with an oversized blazer.
The oversized blazer which will be THE jacket of the season. In grey to pine green through stripes, the models are multiplying and seducing us.
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For fashion accessories, we find the bucket bag and the pearl bag, which we will all tear up. The trendy
​banana confirms its status as an essential accessory this season.
 
Check our Facebook page for more pictures and styles.
For any inquiries and appointments, please contact us by email :
consultant@yalycouture.com

Yaly Couture Around the World

Once again, We would like to thank our dear customers. Many of you ask us if we still had your measurements… And the answer is yes !
Yaly Couture keeps your measurements for up to 3 years.
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Missing Hoi An...

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We would like to share with you old pictures of Hoi An with one during the lockdown of august 2020...
Hoi An is charming and always beautiful. Seems that she is sleeping...
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" Biết bao giờ trở lại " means
" When will we be able to embrace those moments again?"
" Hope is important because it can make the present moment less difficult to bear. If we believe that tomorrow
will be better, we can handle the hardships of today "
Thích Nhat Hanh

​
​
​Back to the Old Happy Days with Yaly Couture family...

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​Stay safe and take care.
The team at Yaly Couture,
Hoi An, Vietnam
For any inquiries, please contact directly the person in charge of each shop.
For wholesale, please contact our consultant at : consultant@yalycouture.com
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What's new in august?

23/7/2020

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Summer Sales will continue until the end of august at Yaly Couture !
Up to 40% discount on all ours products.
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Life is too short to wear boring clothes!
Find your style at Yaly Couture.


Yaly Couture selects for you the finest and most extensive range of fabrics from the softest silks, cottons, cashmeres and top end wools, all exclusive to Yaly Couture.
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For any inquiries and appointments, please contact us by email:
consultant@yalycouture.com
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Check our Facebook page for more pictures and styles.
​https://www.facebook.com/YalyCoutureOfficialPage/?ref=page_internal
Follow us on Instagram also!

​The workwear Capsule Wardrobe 

Yaly Couture is launching its Winter Workwear Capsule Wardrobe Collection 2020 …
You can transform your closet and create a seasonal Workwear Wardrobe on a budget! 
​Did you know you can save money each year by mixing and matching everything in your closet to create dozens of outfits? 
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It’s called a “capsule wardrobe” system and it can save you time in getting dressed everyday.
COMING SOON...
For more informations, please contact us by email:
consultant@yalycouture.com

Wedding Fashion Around the World

These days, many brides are no longer going for high heels but, instead, they are opting to wear comfy sneakers…It looks like brides all over the world are adopting this trend.
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You might also want to consider sneakers if you are having an outdoor ceremony.
Of course, you can have the best of both worlds, high heels and sneakers.

Yaly Couture Around the World

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Thanks to our wonderful customers who help spread Yaly Couture around the world
by wearing our clothes and by sending us pictures !

Our most beautiful model is YOU…

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Stay safe and take care.
The team at Yaly Couture,
Hoi An, Vietnam

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What's new in July?

23/6/2020

1 Comment

 
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Vietnam has been dealing with the consequences of Covid-19 without recording any death and
we can all be happy and feeling safe.
The streets of Hoi An are becoming alive again with Vietnamese tourism.
​Commercial activities are gradually reopening (cafe, bar, restaurant, tailors).
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Yaly Couture has opened its 3 shops since May 2020.
We are delighted and excited to be presenting our New Summer Arrivals and Special Promotions!

For any inquiries, please contact:
consultant@yalycouture.com

Summer Sales

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To welcome the Summer, you will receive a discount up to 40% on all items.
Look casual and chic in Yaly Couture summer dresses!
From high quality cotton to linen, cool materials for the hot summer days.
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The ultimate essential for your casual wardrobe. Yaly Couture’s famous dress shirt 100% cotton.
Be cool, feminine and always stylish.
Sales: 39USD
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This summer, jumpsuits are a MUST HAVE in your fashion wardrobe.
Yaly Couture is offering several designs and styles: short or long, casual or fashion,
printed or coloured…
Find yours at Yaly Couture !
Sales: from 39USD
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Have a look at our Facebook  page to see the last designs, sales and promotions available.
For any inquiries, please contact us by email:
consultant@yalycouture.com

Fashion Weeks...

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With the health crisis caused by the Covid-19, the influence of the digital medium in fashion
​has increased. Creators around the world have taken over websites and social networks to maintain
or even strengthen their link with consumers.
Regarding Fashion Week, London has launched its first online fashion week on June 12.
In Paris, the Haute Couture and Fashion Federation has announced that its next fashion shows
for the Haute Couture season, scheduled for July 6 to 8, will be  online via a dedicated platform.

Yaly around the World...

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Thanks to our wonderful customers who are spreading Yaly Couture fashion around the world 
by wearing our clothes and by sending us a picture !
This month: Rio of Janeiro (Brazil), Los Cabos (Mexico), Texas (USA), Japan and more​...
YOU ARE Our most beautiful and stylish models…
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Sending you all love and warm wishes.  Please take care and stay safe.
The team of Yaly Couture,
Hoi An, Vietnam

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May 2020 Newsletter

19/5/2020

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Yaly Couture is ready for you!

Social distancing orders in Vietnam have now been relaxed…Vietnam has been four weeks with no COVID-19community transmissions since 15 May 2020.

Life is coming back in Hoi An ancient town as the shops open slowly, children went back to school, bars and restaurants are opening carefully too... 
​
Yaly Couture is available to fulfill your fashion desires !
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​Yaly Couture cares about you and
remember we keep all your measurement
for up to three years,
enabling you to order from
the comfort of your own home!


For any inquiries, please send an email to
Ms Sylvia/Lan : 47tp@yalycouture.com


Ms Quynh, the owner, and her team, are always searching for new fabrics, new colours and patterns
that will make your clothes unique !
They will assist you with your fabric choice and design. Find yours at Yaly Couture !​

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Starting from 1st of June 2020, we will offer 
20% discount on all orders.

and you will be offered a complimentary mask.

You can shop on our ONLINE STORE or FACEBOOK SHOP
for designs from our last FASHION SHOW or
order your tailor made garment.
For any inquiries, please send an email to
​Ms Sylvia/Lan : 47tp@yalycouture.com

​your Happiness is our Satisfaction
​​Yaly Couture would like to thanks all our wonderful customers for sharing with us pictures where they are wearing our made to measure clothes. You look amazing ! 

21st June : Father’s Day

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This year, social distance and/or confinement may change our way to celebrate Father’s Day.
Father’s Day is on 21st June 2020. Get ready to make this one extra special !
Show him you appreciate his years of love and support, advice and guidance.
Treat him like the KING he is, only for the day though…you don’t want his head getting too big !

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​We would like also to thank you for your supportive messages during this period of COVID-19.

" Don't worry, about a thing,
​Cos' every little thing is gonna be alright..."
​Bob Marley.

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​To finish our newsletter of May 2020, we would like
to introduce you to the Vietnamese sense of humor with this funny song! 
Vietnamese are always positive in life !
we create the song and dance about how to tackle
the virus ! 

Bonus, click the link :
​Vietnam’s hit coronavirus handwashing song 

Yaly Couture send our love and thoughts to all families around
​the world for this hard time.

Keep safe and stay strong!

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April 2020 Newsletter

21/4/2020

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THANK YOU!
We are truly thankful to our customers for your supportive and encouraging messages during the pandemic. Whilst I am sure some are relieved to have some much needed rest, it is obviously a very stressful time for EVERYONE in the world and the uncertainty of what the future may bring. But we know for sure….WE WILL BE BACK…and look forward to be of service to you. We wish you and your family and friends a safe and healthy future.
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TECHNOLOGY UPDATE FOR ARMCHAIR FASHIONISTAS
We are working hard behind the scenes to create an increased buying/ordering process on customised clothing…both in our ready to wear category as well as tailoring. Technology is increasing at an alarming rate and in order to survive and remain ahead we are guided by our “super nerd” Paul Macnicol and his team from Soundcheck Vietnam, who is advising us on the best social marketing strategies, while still trying to maintain a sense of tradition in our approach. Contact Paul at www.soundcheckvn.com if your business needs any help during these trying times!

​THE MAGIC MAKERS
For any visitors who have already visited one of our shops you will notice the beautifully attired sales staff in their traditional Ao Dai waiting to greet you. Many visitors love having their photo taken with our staff and these pictures are a great testament to how much fun we all have during your visits.
But let us not forget the magic makers behind the scenes! Our tailors are the heartbeat of our industry and we are proud to employ THE BEST!  Next time you are in one of our shops, pop your head into the factory and say hello! All our shops have onsite factories.
PLANNING AHEAD/SUGGESTION BOX
We would like your assistance and would appreciate feedback in order to enhance your Yaly experience with us. All information will be confidential. 
Please feel free to drop us an email on Marketing@yalycouture.com with any suggestions you think may benefit customers during their tailoring experience or a visit to the store.

THANKING YOU IN ADVANCE FOR YOUR INPUT!
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March 2020 Newsletter

20/3/2020

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It is with a very heavy heart that we inform you we will be closed until 15th April 2020. Please keep a look out for any updates and we look forward to a speedy resolution to this crisis.​ Even as the world has gone crazy with the Coronavirus, we at Yaly have been taking great care to ensure our customers and staff are protected.  We w We hope that life will soon return to normal! Stay safe everyone!
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Online Order Promotion March 2020

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All 3 of our shops remain open to serve you. Alternatively, you can shop on our Online Store or Facebook shop for designs from our recent fashion show or order your custom made garment by emailing our consultants on sales@yalycouture.com

Made to Measure

Did you know we keep your measurement on file for up to 3 years enabling you to further order from the comfort of your own home.  Drop an email to one of our consultants on sales@yalycouture.com where they will assist you with fabric choice and design.
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Birthday in a Beautiful Ballgown

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We are always grateful when our customers send us photos from the events where they are wearing their custom made clothing. Recently our beautiful customer from the USA order this emerald green silk ballgown for her 40th birthday. We think she looks incredible, don’t you?
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Silk of Vietnam

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The silk road of Vietnam
Vietnamese silk is highly valued in the world for its special qualities even though the country is not a global silk hub. World Silk Union Secretary General Fei Jianming agreed that “Vietnam’s silk industry has the best foundation among Southeast Asian nations with its thousand-year-old craft villages. Vietnam exports more silk fiber than Japan and China, and more raw silk than Cambodia and Thailand.” Click here to see more

Easter Promotion

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​Wow! Easter is almost upon us again. But instead of chocolates….why not treat yourself to a new outfit? We will be offering a 30% discount for the month of April 2020 to sweeten your taste buds.
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February 20th, 2020

20/2/2020

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Valentines Winners!

A very big THANK YOU to everyone who took the time to enter our competition.

CONGRATULATIONS to our 2 winners:
Haley Rose from L.A. and Andres Tur Cots from Spain.
​ We are looking forward to learning more about your fashion icons and your sense of style. Our marketing department will be in touch soon to follow up with your prizes.

Meet the Team

​If you have been lucky enough to visit any of our shops in Hoi An, you will know that we have an exceptional team. So over the next few months we will be introducing our “family” members.  We pride ourselves on caring for our staff and showcasing their talents and commitment.
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Online Shop

​We are working hard behind the scenes to bring you a selection and collection of clothing proudly designed, in collaboration with, Ms Quynh and Casper Bosman from South Africa. We hosted a spectacular fashion show in November 2019 and we would now like to bring the collection to you for online purchase. These will be available on our Facebook shop as well as our web page. Stay tuned and look out for these amazing pieces ready to wear.
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Wedding Gallery

Vietnam is fast becoming the destination of choice for making the ultimate commitment of love – MARRIAGE. With an ever increasing supply of world class venues to choose from, and some of the best beaches in the world, we are pleased to also be a part of the demand for custom made wedding gowns.

​As the ONLY tailor with an onsite embroidery team, our creative team are able to make your dream dress in a matter of days. And let’s not forget the groom, groomsmen and bridesmaids! A complete package under one roof. For more information please email a consultant on sales@yalycouture.com

If we have already made your clothing for your special day, we would ask that you please share with us some photos for our gallery, from your wedding photographer.
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Women's Day Promotion

This is always a special day on the calendar for us. We are surrounded by an incredible team of women (and some men), and headed up by the beautiful Ms Quynh who started the internationally recognised Yaly brand. From the humble beginnings in a market stall in 1995, Yaly now have 3 shops in Hoi An and a world wide following.
​
And in celebration of Women's Day on the 8th March 2020, we would like to offer WOMEN ONLY 10% discount on all online and walk in orders for one day only! We will be advertising this via our social media soon. For any enquiries please email sales@yalycouture.com
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Coronavirus Warning

Sadly we cannot avoid mentioning the Coronavirus.
​
In the best interests of our customers and our staff, we would ask that all customers and staff are to please wear face masks when entering our store.  We hope that this epidemic will soon be contained, and normal practices can resume.
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January 2020 Newsletter

20/1/2020

1 Comment

 

WIN A 15 MINUTE CONSULTATION WITH OUR OWNER/DESIGNER AND AN OUTFIT TO THE VALUE OF $125.00 EACH.

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Answer the following questions and be in line to win!!!

1. Who is our owner?
2. What year was Yaly Couture established?
3. In which town are our Yaly Shops located?


​Submit your answers in the comment section of this Facebook Post.

Winners will be announced on 14th February 2020 via email or Facebook.

Competition is open to all. 1 male and 1 female winner will be chosen. (Not a couple).

Vietnamese Culture

Lunar calendar
The lunar calendar holds great significance in Vietnamese culture, with certain days of the month thought to bring good fortune and others considered to be unlucky. While some other dates lend themselves to a range of festivities and activities.
Foreigners, particularly those from a Western culture, may find it a bit unusual or difficult to understand at first, but Vietnamese people often refer to the lunar calendar for lunar-based holidays, like Tet holiday. They also tend to use it in their daily life alongside the international solar calendar. As an expat, it can be both fun and useful to try to get grips with this, especially if settling in Vietnam for some time.
The moon, widely believed to control tides and even our emotions at times, is a significant object of worship and adoration, like in many cultures. It is thought to be particularly special when in its full moon phase, and there are beach parties and town festivals thrown in its honor, including the Hoi An Lantern Festival in the Old Town. Hence, the first and 15th (full moon) are regarded as special days of the month, when many Vietnamese will go to temple or pagoda to chant or worship. It is also common for people to refrain from eating meat on these days to cleanse their souls and show respect.
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​Ancestor Worship
The anniversaries of ancestors are the most important occasions on a Vietnamese person’s calendar. Many Vietnamese believe that after someone dies their spirit lives on, hence descendants will “worship” their ancestors to continue demonstrating their respect and devotion.
Vietnamese often consult their ancestors’ “souls” when making big decisions, such as before getting married or having a child. On the anniversaries of their deaths, families will get together to hold meaningful ceremonies to remember and pay tribute to their loved ones; they are also celebrated throughout certain lunar festivals.
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Modern Vietnamese Culture
Modern Vietnamese culture has seen women’s rights increase and women have started to take on leadership roles more frequently, but Vietnam is still very much a patriarchal society with a strong focus on the fulfillment of traditional gender roles, both within the family and community. For instance, the father is often deemed the head of the family and it is thus his responsibility to provide food, shelter and other necessities for everyone.
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December 2019 Newsletter

16/1/2020

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We have been featured in the Ultimate Hoi An Travel Guide by Asianwaytravel.com!

Green and Pink were a strong featured palette from our recent fashion show held in Hoi An. For any orders for these designs please email sales@yalycouture.com


French Influence on Vietnamese Culture

​With several hundred years of influence, the French influence on Vietnamese culture can be seen across the country.
Hoi An’s Ancient Town is a great example of a mixture of French and Vietnamese architecture. Likewise, this mix can be seen in Ho Chi Minh City’s Notre-Dame Cathedral (the name’s also a bit of a giveaway), Hanoi’s Opera House and in buildings in al the major cities.
Food is another area that still bears the hallmarks of French involvement. The banh mi – a daily staple snack for locals and visitors alike – is certainly flavoured Vietnamese-style but the bread is based on the famous French baguette. The preference for condensed milk in coffee is another French invention – many years ago it was difficult for the French colonialists to bring sufficient milk into the country without it spoiling. Condensed milk was a convenient long-life alternative that caught on.
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Yaly Couture
Shop1 NTH

47 Nguyễn Thái Học
Hội An, Quảng Nam

​Email: 47nth@yalycouture.com
Tel: 0235 2212 474
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Yaly Couture
Shop2 TP

47 Trần Phú
Hội An, Quảng Nam

Email: 47tp@yalycouture.com
Tel: 0235 3861 119
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Yaly Couture
Shop3 NDH

358 Nguyễn Duy Hiệu
Hội An, Quảng Nam
Email: 358ndh@yalycouture.com
Tel: 0235 3914 995
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  • Home
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